Delving into the cost-of-living crisis
We delve deeper into the latest developments in the cost-of-living crisis, the seismic impact it's having on consumers, and critically how advertisers should react in a fast-changing media landscape.
![Spark Foundry cost of living crisis report cover](/sites/default/files/styles/large/public/2022-09/Spark%20CoL%20Cover%202.png?itok=YZdK7o2t)
We delve deeper into the latest developments in the cost-of-living crisis, the seismic impact it's having on consumers, and critically how advertisers should react in a fast-changing media landscape.
Download the report as we examine the most important macroeconomic, geopolitical and social trends that will shape businesses over the next two years.
Alongside this, we take a deep-dive into the impact of the crisis on consumers' attitudes and behaviours, and how you can futureproof your media investment to navigate this period of uncertainty. This report covers:
- What changing consumer behaviour, driven by the most severe cost-of-living crisis in recent history, means for your media plans
- How you should change your investment strategy to maximise your media effectiveness